Syeda Mehwish Zara Zaidi, M.S.

Visiting Associate Professor of Practice, Communication & Design
School Of Arts, Humanities & Social Sciences

Education:

  • Masters in Graphic Design by Research, University Malaysia Sarawak (2017): Focused on information design and human-centered design, particularly in applying these concepts to bring social change through healthcare communication.
  • Bachelor in Communication Design, Indus Valley School of Art and Architecture, Karachi (2006): Specialized in graphic design with a minor in printmaking.

Teaching Experience:

  • Associate Professor and Head of Department, SZABIST Karachi (Sept 2016 – Jan 2024)
  • Lecturer & Program Coordinator, Iqra University North Campus (Feb 2015 – Aug 2016)

Biography:

Syeda Mehwish Zara Zaidi is a seasoned communication designer, strategist, and academician with over 15 years of experience in both academic and professional settings. She has led significant initiatives in design thinking, human-centered design, and communication strategies for social justice and policy development. As the Chief Designer and Executive Director at Hypatia Design Studio, and a co-founder of the Design Thinking and Policy Lab, she brings a wealth of expertise to her roles. Her work has impacted healthcare communication, community empowerment, and design education across various platforms.


Publications

  • Conference Paper: “Melding Urdu and English in Motion Design to Communicate Across Cultures: Deconstructing Form to Open New Frames for Messaging.”
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