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Mehak Hassan
Aspiration Statement
I am interested in research, with experience in market research and social media marketing, and hope to apply data-driven insights to support strategic brand growth in a dynamic role.
Core Skills
- Adobe Photoshop
- Illustrator
- Microsoft Excel
- Stata
Core Competencies
- Adaptability
- Takes Initiative
Preferred Career Paths
First priority: Market Research
Second priority: Social Media Marketing
Third priority: Public Health Research
Experience
Internship / Volunteer Work
- Wrapup, Intern (June – August 2025)
Publications / Creative Projects
- Research Paper – Research on social media and its influence on beauty standards in South Asian women
Final Year Project
Project Title
Investigating the Role of Social Capital in the Settlement of Rural-to-Urban Migrants in Pakistan
Description
This research investigates how rural-to-urban migrants in Pakistan rely on kinship ties and community-based social capital to secure employment, housing, and social support in major urban cities, and how these practices remain relevant today. Reflecting on the concept of social capital, the study recognizes that relying on relatives, personal references, and favors to access jobs or housing has long been an informal yet deeply embedded social norm. Focusing on students, domestic workers, and laborers migrating from villages and small towns, the research examines how relatives, friends, and social networks act as intermediaries in securing employment, temporary residence, and a sense of emotional belonging.
Project Pictures
