Hareem Abdul Rauf

Class of 2025

BA (Honors) Communication & Design

Linkedin Profile

Aspiration Statement

I aspire to be a customer experience designer, combining UX research, UI design, branding, and storytelling to craft intuitive, engaging, and impactful user interactions that enhance satisfaction and brand loyalty.

Core Skills

Graphic Design & Branding
Software (Figma, Illustrator, Photoshop, InDesign, Adobe XD)
UI & Responsive Design, UX Research

Academic Awards / Achievements

HUTOPS 100% SCHOLARSHIP for four-year degree program

Experience

Leadership / Meta-curricular

Focus Group Member, SHINE by Soorty Foundation, 2023; Top Intern, Dawlance Internship Program (FSIP), 2024; General Secretary, Habib University Entrepreneurship Society (HUES), 2022 2024; Student Life Ambassador, Habib University, 2022 2024

Internship / Volunteer Work

Marketing & Customer Experience Intern, Dawlance (Jul 2024-Aug 2024)
Marketing & Design Coordinator, NOWPDP (Mar 2024-May 2024)
UX Intern, The Migration Collective (2024)
Project Intern, Green Crescent Trust
Baghbaan Ambassador, The Citizens Foundation (2023)

Publications / Creative Projects

Documentary Developer, Project Bhalai Machine - Karachi Relief Trust, 2024; App Designer, Opula Ride-Hailing Application, 2024; App Designer, The Green Therapy Mobile Application, 2023; Research Author, Tehzib Undergraduate Research Journal, 2023

Final Year Project

Project Title

(Ain) - Bridging the Gender Mobility Gap

Description

A gamified learning platform and support network designed to empower women in vehicle maintenance and road independence. Provides step-by-step tutorials, service tracking, and a female-driven community. Features SOS & emergency assistance, trusted mechanic locators, and gamified learning.

Project Pictures