“Development Consultant”<\/p>\n
mohib.asad00@gmail.com
\nhttps:\/\/linkedin.com\/in\/mohib-asad-chandna\/<\/p>\n
+92 331 021 9076<\/p>\n
School of Arts, Humanities and Social Sciences
\nBSc (Honors) Social Development & Policy<\/p>\n
2025
\nQualitative Research, Quantitative Research
\nAcademic LEAP Scholarship Award<\/p>\n
Analyst, Tabadlab (June\u00a0 August 2023)<\/p>\n
Crafting Electoral Triumph: Social Capital and Social Media
\nCrafting Electoral Triumph: Social Capital and Social Media, examines social media’s transformative role in shaping political engagement and electoral outcomes during Pakistan’s 2024 general elections, focusing on Imran Khan and PTI’s use of TikTok, Instagram, and Facebook to cultivate youth-oriented social capital\u00a0 rooted in Robert Putnam’s concept of reciprocity and trust. The study highlights PTI’s strategic use of trending content, influencers, and charismatic narratives to maintain algorithmic relevance and mobilize first-time voters, translating digital interactions into offline action. Findings reveal social media’s dual capacity to empower democratic participation through rapid mobilization while creating misinformation and echo chambers. By analyzing PTI’s success in galvanizing youth via anti-establishment rhetoric and digital campaigns, the paper underscores the interplay between social capital, digital platforms, and electoral triumph, offering insights into tech-driven political strategies.<\/p>\n","protected":false},"excerpt":{"rendered":"
“Development Consultant” mohib.asad00@gmail.com https:\/\/linkedin.com\/in\/mohib-asad-chandna\/ +92 331 021 9076 School of Arts, Humanities and Social Sciences BSc (Honors) Social Development & Policy 2025 Qualitative Research, Quantitative Research Academic LEAP Scholarship Award Analyst, Tabadlab (June\u00a0 August 2023) Crafting Electoral Triumph: Social Capital and Social Media Crafting Electoral Triumph: Social Capital and Social Media, examines social media’s transformative […]<\/p>\n","protected":false},"author":9,"featured_media":5512,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"single-graduate-01.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"program":[34],"school":[43],"class":[41],"minor":[52],"class_list":["post-6355","graduate","type-graduate","status-publish","format-standard","has-post-thumbnail","hentry","program-sdp","school-school-of-arts-humanities-social-sciences","class-class-of-2025","minor-not-applicable"],"acf":{"aspiration_statement":"\"Development Consultant\"","video_profile_link":"","habib_email":"","email":"mohib.asad00@gmail.com","linkedin_link":"https:\/\/linkedin.com\/in\/mohib-asad-chandna\/","portfolio_Title":"","portfolio_link":"","personal_cell_1":"+92 331 021 9076","personal_cell_2":"","core_skills":[{"skill":"Qualitative Research, Quantitative Research"}],"academic_awards":[{"academic_record":"Academic LEAP Scholarship Award"}],"leadership-experiences":null,"work-experience":[{"experience":"Analyst, Tabadlab (June August 2023)"}],"publications-projects":null,"project_title":"Crafting Electoral Triumph: Social Capital and Social Media","fyp_desc":"Crafting Electoral Triumph: Social Capital and Social Media, examines social media's transformative role in shaping political engagement and electoral outcomes during Pakistan's 2024 general elections, focusing on Imran Khan and PTI's use of TikTok, Instagram, and Facebook to cultivate youth-oriented social capital rooted in Robert Putnam's concept of reciprocity and trust. The study highlights PTI's strategic use of trending content, influencers, and charismatic narratives to maintain algorithmic relevance and mobilize first-time voters, translating digital interactions into offline action. Findings reveal social media's dual capacity to empower democratic participation through rapid mobilization while creating misinformation and echo chambers. By analyzing PTI's success in galvanizing youth via anti-establishment rhetoric and digital campaigns, the paper underscores the interplay between social capital, digital platforms, and electoral triumph, offering insights into tech-driven political strategies.","project_pictures":null,"project-video":""},"yoast_head":"\n